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If you think that the road to success is very difficult and only 'lucky-few' can get there, you are wrong. The actual story behind the triumph barely gets noticed. Success is a combination of merely simple steps rather than serendipitous moments. Here are 5 of those simple steps which can help to write your own success story. 1. Set objectives Set realistic goals and objectives for your life. Use the 'SMART' model (Specific, Measurable, Achievable, Realistic, Time-bound). Think big - sky is your limit. 2. Know thyself It is very important to know yourself well, so that you know how can you bring the best out of yourself. Use SWOT model

Consistent with its motto to inspire students, HotCubator started a workshop series called ‘Inspiration hub’ which aims to invite entrepreneurs, leaders and social change makers to share their passionate stories to students. The goal was twofold- first, creating networking opportunities with such 'icons' who are at the forefront of the industry. And more importantly, distilling inspiration from the intriguing stories, treacherous journeys and the successes that the speakers had in their lives. The first session kicked off with a very widely acclaimed, prominent entrepreneur - Steve Hui who is the CEO of iflyflat, a travel focused startup venture. The business model of iflyflat is

HotCubator is a unique social enterprise which has taken the mission to create more entrepreneurs within the hospitality and tourism sector in Australia. HotCubator encourages the culture of entrepreneurship and innovation in hospitality and tourism education through increased engagement, inspiration and networking opportunities. Presently, there are at least 20 universities and a large number of non-university higher education providers offering hospitality and tourism degree across all over Australia. Noticeably, none of the Australian hospitality and tourism focused educational institution incentivises the entrepreneurship and start-up culture compared to the leading institutions across USA and Europe where tailored support programs are available to promote the

The epic stories of small start-ups turning into multi-billion dollar business is not new anymore. We love to hear the legendary stories of visionary entrepreneurs who are able to tackle all the hurdles single-handedly. In fact, we tend to believe more on individual charisma than anything else which can bring success for an organisation. Small businesses today experience lower survival rate due to many factors such as - increased competition, instable revenue growth, lack of expertise in exploiting the resources to name a few. To weather the various challenges and achieve a sustainable competitive advantage, every small business entrepreneur tries to carve out new